It's real! The design tricks and techniques that keep you hooked on your phone, Facebook, video games, etc. is known as 'Persuasive Design' and it influences the parts of your brain responsible for forming habits and addictions. We all know someone who's fascination with their phone or other gadget has become excessive and is seriously impacting their relationships, work, education, etc. The WHO (World Health Organisation) now recognises gaming addiction as a mental health disorder - and, the NHS has opened the country's first specialist clinic to treat children and young adults who are addicted to social media and playing computer games. So - what can you do? At least learn more about 'Persuasive Design' in this short BBC video. If professional help is needed to help a person combat their addiction, we have the professionals at Asana, like Nicola Todd and Petar Rodic, who are used to treating habits and addictions. We also have therapists who specialise in treating children. Click the blue links to find out more.